Privacy Policy

Neighbourhood Heroes

Effective Date: March 3, 2026

Neighbourhood Heroes (“we,” “us,” “our”) is a lawn care provider based in Edmonton, Alberta. We are committed to protecting the privacy of our customers and website visitors. This Privacy Policy outlines how we manage personal information in accordance with the Alberta Personal Information Protection Act (PIPA) and other applicable Canadian privacy laws, including Canada’s Anti-Spam Legislation (CASL) for electronic communications.

This policy has been compiled to better inform you about how we collect, use, protect, or otherwise handle your personally identifiable information. Please review it carefully.

1. Accountability

We are responsible for the personal information under our control. We have designated practices and procedures to protect personal information and respond to privacy inquiries.

2. Information We Collect

We collect only the information necessary to provide our services and manage our business operations.

A. Information Provided Directly

We collect information from you when you register on our site, complete our online quiz, request a quote, schedule a service, place an order, fill out a form, submit photos/videos, or provide information in any other manner on our site. This may include:

  • Contact Details: Name, email address, phone number, mailing/service/billing address.
  • Property Details: Lawn characteristics, access instructions, photos or videos of your property for service documentation and quality control.
  • Quiz & Quote Data: Information submitted via our online tools to determine your specific lawn care or snow removal needs.
B. Information Collected Automatically

When you visit our website, we use cookies and similar tracking technologies (such as Google Analytics, HubSpot, Meta Pixel, and Google reCAPTCHA) to collect:

  • IP addresses and device identifiers.
  • Browsing behavior (pages viewed, time spent on site, referral sources).
  • Approximate location (city/region).

We use cookies to:

  • Help remember information you enter into online forms or quizzes.
  • Understand and save your preferences for future visits.
  • Keep track of interactions and compile aggregate data about site traffic and usage to improve our website and services.
  • Measure ad effectiveness, serve relevant advertisements (including retargeting), and understand aggregate demographic/interest information of visitors via trusted third-party services (e.g., Google Analytics Remarketing, Google Display Network, Meta integrations).

You can manage cookies through your browser settings. Disabling cookies may limit some site features. Learn more about opting out of certain tracking at http://www.aboutads.info/choices/ or youradchoices.com.

3. How We Use Your Information

We use your information for purposes that a reasonable person would consider appropriate, including:

  • Service Delivery: To schedule, perform, document (e.g., before/after photos), and provide lawn care and snow removal services.
  • Communication: To respond to inquiries, send quotes, appointment reminders, invoices, order updates, and service-related information.
  • Personalization & Improvement: To personalize your experience, deliver relevant content/offers, and improve our website/services.
  • Marketing: To measure ad effectiveness and show relevant offers (retargeting) to high-intent visitors. We obtain express consent before sending promotional newsletters.
  • Security: To protect against fraud, spam, and unauthorized access (e.g., via reCAPTCHA).
  • To administer surveys, promotions, or other features.

4. Consent

By using our website, submitting a quiz, requesting a quote, or allowing us to perform services, you provide implied consent for us to collect and use your information for those purposes.

Marketing Consent: We obtain express consent before sending promotional emails/newsletters. You may withdraw consent at any time via the unsubscribe link in our messages (in compliance with CASL). Express consent does not expire unless withdrawn.

Withdrawal: You may withdraw consent for other uses at any time (subject to legal/contractual obligations, e.g., retaining billing records for tax purposes). Withdrawal may limit our ability to provide certain services.

5. Disclosure and Third Parties

We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties unless we provide advance notice or as required by law.

We share data only with trusted service providers who assist us (under contracts requiring similar privacy protections):

  • Operational Tools: HubSpot (CRM/marketing), Google (Analytics/Ads/reCAPTCHA), Meta (social media pixel).
  • Payment Processing: HubSpot Payments and PayPal — we do not store full credit card details on our servers; transactions use SSL encryption and are processed via secure gateways.

Cross-Border Data Processing: Some providers (e.g., HubSpot, Google) may store/process information outside Canada (e.g., United States), where it may be accessible to foreign authorities. We use providers with strong safeguards.

We may disclose information to comply with law, enforce policies, protect rights/safety/property, or in business transfers.

6. Retention and Security

We retain personal information only as long as necessary to fulfill the purposes collected or meet legal/business obligations (e.g., tax records). Service photos/videos are retained in customer profiles indefinitely unless deletion is requested and feasible.

We implement reasonable safeguards: data is behind secured networks with limited access, encrypted transmissions (SSL), access controls, and secure hosting. All sensitive information uses industry-standard protection. However, no method is 100% secure.

7. Your Rights: Access, Correction, and Deletion

Under PIPA, you have the right to:

  • Access: Request a copy of your personal information.
  • Correction: Request correction of inaccurate/incomplete information.
  • Deletion: Request deletion of photos/videos of your property (subject to operational/legal feasibility).

Contact our Privacy Officer to make a request. We will respond within 45 days (or as required by law).

8. Third Party Links

Our site may link to third-party products/services. These sites have independent privacy policies; we are not responsible for their content or practices. We welcome feedback on such links.

9. Changes to This Privacy Policy

We may update this policy. Changes will be posted here with a new effective date. Continued use of our website/services after changes constitutes acceptance.

10. Contact and Complaints

If you have questions, concerns, or wish to exercise your rights, please contact us.

If unresolved, contact the Office of the Information and Privacy Commissioner of Alberta at www.oipc.ab.ca.